1. Its business is mainly in South America (Argentina, Chile, Brazil, etc.), with core offerings in feminine hygiene products (such as sanitary pads and panty liners) and menstrual management tools (such as a period calculator).
2. In the Health / Medical sector, it is a leading regional brand, with competitors including international brands such as Libresse and Always.
3. The official website brand terms are "Ladysoft" and "Softys".